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Our Manifest

Altur doesn't want to be just a sustainable brand. Not because our purpose doesn't align with the massive shifts in the biomes of Earth, But because the word 'sustainable' is being used by everyone. Even the largest oil companies. Anyone can claim to be sustainable, an oil company saying they recycle decaying plant matter buried 40,000 feet deep, luxury brands using upcycled products but still slaughtering animals for fur to claim sustainability.

If all these greenwashing companies are 'sustainable' what is Altur?

Altur is built upon helping the generations today to help the generations of tomorrow. By only using plant-based materials, minimal amounts of recycled materials and as much organic material as we can. We ensure a sustainable product. Not only for the health of the body but the health of the environment.

At Altur, we have a simple code of being - Earth comes first The materials, the suppliers, and platform we choose must sustain health and well-being for all who journey with us. Are we 'sustainable' like most brands claim? Absolutely not. We're, real. Down to Earth, from the roots, we come, to the roots, we go.
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